MY STORY
Delivering projects with passion and excellence.
My story began in the fast-paced world of the private sector, where I spent a decade mastering the art of coordination, communication and execution. In 2022, I made the decision to go independent — to work differently, more creatively, more flexibly and more globally.
Since going independent, I've collaborated with top-tier brands like Google, Samsung, Miu Miu and Amazon, delivering impactful experiences across sectors and continents. From influencer trips on the Riviera to fashion week dinners in Paris, from corporate conferences at MIPIM to brand activations during Cannes Lions.
But my heart beats strongest in the South of France. Cannes, Monaco, Saint-Tropez, prestigious destinations that have taught me that success requires not only visionary ideas but also deep local expertise, an intuitive grasp of logistics and a powerful network built over years, not months.
Today I offer a full range of consulting and production services: from strategic event consulting to venue & supplier sourcing, on-the-ground fixing and local event teams. Always independently. Always with the same level of commitment.
"I wanted to offer international agencies and brands a partner they can genuinely trust for events in France — not an agency, but a senior expert who is fully invested in their success."
15+
YEARS ON THE RIVIERA
9
SERVICES OFFERED
4
KEY DESTINATIONS
80+
EVENTS DELIVERED
ABOUT ALEXIA STEICHEN
The insider advantage on the French Riviera.
"After 15 years, I know exactly who delivers — and who doesn't."
International brands and agencies arrive in Cannes, Monaco and Saint-Tropez with ambitious briefs and tight timelines. What they often lack is the one thing that makes the difference: a trusted local partner who knows the market, the venues, the suppliers and the pace of major international events.
That's what I provide. Based on the French Riviera for over 15 years, I've worked with global leaders — Google, Miu Miu, Amazon, Samsung — delivering high-end brand activations, corporate events and VIP experiences at Cannes Lions, MIPIM, Monaco Yacht Show and beyond.
Whether you need strategic consulting, full event production, a curated supplier and venue network, or experienced local event freelancers — I am your single point of contact on the ground.
CORE EXPERTISE
Built over 15 years. Refined every event.
WHAT DO I DO BEST
Strategic event consulting
End-to-end event production
Venue & supplier sourcing
On-the-ground fixing & support
Local event team & freelancer placement
Project & budget management
RFP Consulting
Client & agency relations
Villa & yacht event management
INTERNATIONAL PROFILE
Working independently doesn't mean working locally. I've delivered events in over 10 countries, collaborating with agencies and brands from the UK, USA, Middle East and Asia.
French
NATIVE
English
FLUENT
Spanish
BEGINNER
INTERNATIONAL PROFILE
Senior expertise. Independent approach.
Strategic consulting
Senior-level judgment on brief, format, venue, suppliers and budget — before you commit to anything. I challenge assumptions and identify risks early.
International mindset
Fluent in both English and French, experienced in working with agencies from London, New York, Dubai and beyond. I bridge cultures as naturally as I bridge logistics.
Trusted local network
15 years of relationships with the best venues, suppliers and freelancers on the Riviera. I know who delivers under pressure — and who doesn't.
On-the-ground presence
Based on the Riviera — not flying in for your event. I know the venues, the traffic patterns during Cannes Lions week, the caterers who are actually available.
Independent & agile
Working independently means you get direct access to me — no junior account managers, no agency overhead. Just senior expertise, fully invested in your project.
In-house event teams
Your team is stretched and you need a senior local expert to plug in for a specific project without the commitment of a full agency brief.
TRUSTED BY
Kennedy London Amplify Another A Story Auditoire Spiro SuperCluster Google Amazon Miu Miu Samsung Bombardier
READY TO START?
Let's plan your next event in France.
Tell me about your project: the event, the location and what kind of support you're looking for. I'll come back to you within 24 hours.
Or email: events@alexiasteichen.com · +33 (6) 43 18 14 06

